Due to the creative nature of this job, we decided to create custom animations to appeal to the target audience. Our in house design team got to work in Figma and then handed it over for development. Webflow animations can sometimes add bulk to the website so we decided to exclusively use GSAP. GSAP can animate any CSS property and it can stagger animations, making it the perfect tool for this build.
01
Lazysizes library to asynchronously load youtube videos only on click.
02
GSAP animations to improve performance and stagger animations.
03
Zapier to link form submissions with external CRM.
04
App style bottom navigation to encourage clicking on key areas of interest.